Industry Updates

#Media, Advertising & PR

Birmingham's American Marketing Association to host Bell Media founder
marketing and public relations professionals to join their next luncheon, with guest speaker, Scott Bell, Founder and CEO of Bell Media; How Much Will You Pay for a New Customer? Key takeaways ...
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Dublin Media Relations Reputation Marketing PR Digital Services Launched
More information can be found at https://onlineparadigms.com. Recent studies show that more than two thirds of all organic traffic go to the top three Google search results, meaning that a top ...
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Rebranding After A Company PR Crisis? Here's How To Do It Right
Kevin Smith, Mighty Roar Forbes Agency Council is an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Do I qualify? 3. Recalibrate Your Audience’s Perception When a brand faces a ...
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Everything-PR: Public Relations, Marketing and Social Media News
Arlington Economic Development (AED) is soliciting proposals for a marketing and communication strategy and implementation for economic development. The offeror will have expertise in destination ...
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Aller Media Chooses ADvendio to Streamline Their Ad Management Processes Across the Nordic Region
Hamburg, Germany, January 18, 2019 --(PR.com)-- ADvendio, a Salesforce-based advertising management solution for publishers and media owners, announces that Aller Media has deployed its application to consolidate their advertising operations for print ...
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Longtime tech marketing firm SpeakerBox acquired
Donnelly told me this deal is the latest example of smaller and midsized PR and marketing firms consolidating to provide clients a seamless range of services, from strategic communications to social media and paid media. "This entire marketing landscape ...
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Digital Marketing Leader REQ Acquires Tech PR Firm SpeakerBox
“Success in today’s marketing and advocacy programs lies at the intersection of search, social media, public relations, and quality content. The addition of SpeakerBox’s award-winning capabilities in media relations, editorial content, and thought ...
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Petco taps Horizon Media as strategic media agency of record
Last month, the chain said its in-house media team was working with Portland-based Sq1 on digital media. Petco continues to work with Edelman, its PR agency-of-record. Under pressure from startups ...
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Health brief: OCH announces new Marketing/PR Coordinator
OCH has hired Bekah Rhett, a recent MSU graduate with a degree in communication, as its new marketing and public relations coordinator. She will manage OCH social media accounts and community outreach efforts, and will oversee the purchase of promotional ...
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Gillette's #MeToo-inspired ad sparked social media outcry — here's what the numbers say
The firm found that 63% of consumer sentiment about the ad on social media was negative ... that the P&G brand has commanded the online marketing conversation for several days now, which could prove the "no PR is bad PR" adage true for the legacy razor ...
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