Industry Updates

#Media, Advertising & PR

SmartBug Media™ Hires Julia Tiedt as its Newest Marketing Strategist
and public relations—today announced the addition of Julia Tiedt as its newest marketing strategist. She will work with clients to execute strategic inbound and content marketing strategies based on analytics and cutting-edge tactics. At SmartBug Media ...
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An Open Letter to Public Relations Professionals
As media outlets seek new revenue sources through branded content, the line between news and advertising has blurred. Branded content, if it poses as news, is ethically dicey. To protect themselves and their clients, public relations professionals need to ...
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PR And Marketing Are Expensive. Start With A Plan.
And only by planning for the future can you give it to them. Forbes Agency Council is an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Do I qualify?
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Survey: PR moving in-house at many organizations
PR—and its siblings in marketing and advertising—are entering a similar trend. Two-thirds (68 percent) of PR pros say media relations is getting harder or much harder. This is up 17 percent from last year, when half (51 percent) said media relations ...
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Central Logic Engages Amendola for Strategic PR and Marketing Strategy and Services
About AmendolaAmendola is an award-winning national public relations, marketing communications, social media and content marketing firm. Named one of the best information technology (IT) PR firms in the nation four times by PRSourceCode, Amendola ...
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Ex-professor donates to GVSU’s advertising and PR program
Advertising and public relations students at Grand Valley State University soon ... students will have several clients, and they’ll do a media kit for them that the clients sometimes use as is and sometimes use with minor revisions.
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SmartDreamers Rolls Out SmartDreamers Social, Empowering Recruiters to Manage Social Media with Just a Few Clicks
2019 --(PR.com)-- SmartDreamers, a global provider of recruitment marketing automation software, today announced its latest product release: SmartDreamers Social, a content creation tool aimed at giving recruiters more control over their social media ...
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Marketing/PR CEO learned key to company’s growth is in art of delegation
After a decade-long stint as a reporter, anchor, and producer for KENS-TV (our local CBS affiliate), DeBerry shifted into public relations as a founding partner of public relations and marketing agency ... or you can do social media and digital strategy ...
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SmartBug Media Expands Skilled Marketing Team with Strategist Molly Rigatti
CEO and founder of SmartBug Media. "We are really excited that our clients and the rest of the SmartBug team will be able to benefit from her expertise and tenacity." Rigatti holds a Bachelor's in Public Relations, Advertising, and Applied Communication ...
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NCC Media Extends Advertising Footprint Beyond TV with Launch of New Online Ad Capabilities
http://www.prnewswire.com/news-releases/ncc-media-extends-advertising-footprint-beyond-tv-with-launch-of-new-online-ad-capabilities-300813864.html SOURCE NCC Media Copyright (C) 2019 PR Newswire. All rights reserved
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